The Members page lets you filter and segment your Birthday Club members using a range of criteria. This is useful for understanding your audience, spotting trends, or identifying specific groups of customers.
Available filters
Filters appear as buttons along the top of the Members table. Several are shown by default; you can add more using the Add filter + button.
Signup date
Filter members by when they joined your Birthday Club. Options include:
Today
Yesterday
Last 7 days
This week
Last 30 days
This month
Last 90 days
Last 365 days
Custom date range
Birthday
Filter members by when their birthday falls. Relative options include:
Today
Tomorrow
This week
Next 7 days
This month
Next 30 days
You can also filter by specific months (January through December), which is useful for planning ahead.
Conversions
Filter by whether members have made purchases attributed to a birthday campaign.
Age
Filter members into age brackets:
Under 12
12–17
18–24
25–34
35–44
45–54
55–64
65–74
75+
Please Note: Age filtering requires birthday dates to be stored in yyyy/mm/dd format (i.e. including the year). If your store collects birthdays in mm/dd format only, the Age filter will show a message saying "Age data not available" and prompt you to change your date format in Settings.
Sign up channel
Filter by how members joined your Birthday Club. Available channels include:
New Shopify Checkout
Order Status Page (Legacy)
Landing Page
POS
POS tile
Import
Manually Added
Mailchimp
Klaviyo
Brevo
Omnisend
Privy
SMSBump
Customer Fields
Custom webhook
Discount code
Search for members who have been sent a specific discount code. Type into the search field to filter by code.
Customer type
Filter by whether members are linked to a Shopify customer account or not: Shopify customers only or Non-Shopify customers only.
Customer status
Filter by email deliverability status: Unsubscribed or Bounced emails. This is useful for list hygiene, identifying members you can no longer reach.
Adding and removing filters
Filters not shown by default can be added via the Add filter + button at the right of the filter bar. To clear an active filter, open its dropdown and click Clear at the bottom.
Searching for specific Birthday Club members
In addition to filters, you can search for a specific Birthday Club member by name or email using the search bar at the top of the Members table.
Exporting your filtered member data
Once you've filtered your members list, you can export the results using the Export button in the top-right corner of the Members page. This downloads a CSV of your current filtered view, making it easy to share data or use it in external tools. For full details on the export format and what's included, see Exporting your Birthday Club data.
Need any help?
If you have any questions about how to filter your Birthday Club members, then please do get in touch.